Inbound Marketing Blog

What to Look For in a CRM Tool

HubSpot Kelsey Meyer Jun 20, 2018 2 min. read

A CRM is customer relationship management software typically used for sales and business development that allows you to monitor and record your interactions withexisting and potential clients. There ...

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How to Build HubSpot's Topic Clusters

HubSpot Blue Frog Team Feb 20, 2018 2 min. read

 What is a topic cluster? Topic clusters and pillar pages go hand in hand but are not the same thing. A topic cluster is, as its name indicates, a cluster of subtopics that cover a range of ...

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Inbound Marketing Strategies to Conquer 3 Common Challenges

Inbound Marketing Blue Frog Team Jan 12, 2018 3 min. read

Your business faces several challenges every day. While some hurdles are harder to clear than others, figuring out how to best market your products and services doesn’t have to keep you up all night. ...

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Understanding HubSpot's Analytics Tools

Inbound Marketing Blue Frog Team Dec 18, 2017 4 min. read

Your website is your best salesperson. The more information you have about its current performance, the more effective content and design decisions you’ll be able to make to build on its success. ...

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3 Awesome HubSpot Tools You're Probably Underutilizing

HubSpot Blue Frog Team Nov 27, 2017 2 min. read

HubSpot is inbound marketing software that you can use to measure the performance of your marketing efforts. Reports showing useful data about your business can be pulled at any time and are ...

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What Is CRM Software and Why Is It Important?

Sales and Marketing Blue Frog Team Oct 18, 2017 2 min. read

Manually keeping track of potential and existing customers’ contact information across multiple spreadsheets and having random notes in different places can quickly become overwhelming and difficult ...

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My Key Takeaways from HubSpot's INBOUND17

Inbound Marketing Blue Frog Team Oct 18, 2017 2 min. read

I’m happy to say that INBOUND17 did not disappoint! HubSpot’s annual conference is a firehose of valuable information, and I was a sponge soaking up current best practices and helpful marketing tips ...

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Start Running Facebook Lead Ads Within HubSpot

HubSpot Blue Frog Team Oct 17, 2017 2 min. read

If you’re a HubSpot user, you may have noticed that under the content tab in your dashboard, there’s now a tool called "ads." This is not the HubSpot Ads add-on that costs $100/month, but rather, ...

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The Top 3 Things I Learned at HubSpot's INBOUND17

HubSpot Blue Frog Team Oct 2, 2017 2 min. read

HubSpot’s annual INBOUND conference was September 25–28 in Boston this year, and as expected, the conference was filled with valuable information on new technology and best practices. Here are the ...

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4 Ways to Use the Sources Report in HubSpot

Inbound Marketing Blue Frog Team Jul 19, 2017 3 min. read

The sources report in HubSpot is one of the most valuable tools for monitoring where your website traffic and leads are coming from and what proportion of your traffic and leads are coming from each ...

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How To Optimize Your Blog In HubSpot

Blogging Kelsey Meyer Nov 22, 2016 3 min. read

Writing a blog is only half the battle; if you want visitors to find it, you'll need to optimize it for search engines, as well. A blog section can help your website get found on search engines when ...

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What Can HubSpot Do for My Business?

HubSpot Blue Frog Team Oct 19, 2016 3 min. read

If you’re familiar with online marketing, you may have heard of HubSpot before. If you’re not, you’ll have a good idea by the time you reach the end of this article. HubSpot is a very useful tool ...

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