Inbound Marketing Blog

Optimizing Your Website for Mobile Use

local seo series Jillian Streit Aug 6, 2020 9 min. read

Mobile usage has changed how users and search engines interact with websites. As mobile searching becomes more and more common, search engines have adapted to meet the growing demand for mobile ...

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How to Use Search Console for SEO

Amy Nelson Jul 30, 2020 16 min. read

Google Search Console is a free service from Google that helps you monitor and troubleshoot your website’s visibility in Google Search results. Whether you’re a business owner, SEO specialist, site ...

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301 Redirects – SEO Benefits & Best Practices

local seo series Jillian Streit Jul 24, 2020 13 min. read

You’ve heard it time and time again, “Google loves fresh content!” So, if you want your site to be new and trendy in Google’s eyes, you should be continuously updating and altering your website ...

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XML Sitemaps, HTML Sitemaps, & Robots.txt 101

local seo series Amy Nelson Jul 15, 2020 10 min. read

As an SEO specialist, I find sitemaps and robots.txt files to be some of the most head-scratching topics under the SEO umbrella. However, when used correctly, they can help to better communicate your ...

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How to Use Local Structured Data Markup (Schema)

local seo series Jillian Streit Jul 9, 2020 13 min. read

Search engine robots have become increasingly more sophisticated in their ability to understand the content on a website, but without clear indication and language, those robots may only be able to ...

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Location Page SEO: The Complete Checklist

local seo series Amy Nelson Jul 2, 2020 14 min. read

How’s your business’ visibility in local search results? Struggling to get in front of nearby customers? This complete checklist for location page search engine optimization (SEO) will help you ...

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Optimizing Your Navigation Menu

local seo series Jillian Streit Jun 24, 2020 8 min. read

Have you ever visited a site and just could not find what you were looking for?! It’s a frustrating experience too many visitors have when trying to find information, products, services, or even ...

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How to Create SEO-Friendly Images

SEO Amy Nelson Jun 17, 2020 9 min. read

Have you ever saved an image to your computer and when you went to search for it later, you couldn’t find it? That’s probably because the image did not have a memorable file name. Using a descriptive ...

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Optimize Website URLs: A Simple Guide

local seo series Jillian Streit Jun 10, 2020 8 min. read

A website URL is one of the most visible elements of your site. From search results to social media, the URL plays a big role in establishing authority and trust. Here are some simple ways to ...

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Title Tag Optimization: 5 Simple Steps

SEO Amy Nelson Jun 3, 2020 7 min. read

Did you know your web page’s title tag can make or break its performance? A title tag is oftentimes the first element a user sees before they click through to your web page. Having a relevant and ...

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Local SEO Series

local seo series Blue Frog Team May 29, 2020 4 min. read

Every Wednesday, starting June 3, 2020, we will publish a new blog post on all topics related to local search engine optimization–local SEO for short! Local SEO is the process of optimizing the pages ...

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Your Ultimate Pillar Page Development Guide

SEO Emily Koss Apr 14, 2020 11 min. read

This post was originally published on February 8, 2018. It has since been updated. Have you heard of the term “pillar page?” If you work in the content marketing world, you most likely have. If you ...

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