Meet the Team

John Campbell

President

I’ve founded three companies throughout my career, building each from initial concept to profitability. I enjoy traveling and spending time with my son and two Weimaraners, Penny and Piper.

Blue Frog isn’t just another outsourced marketing firm. We’re a strategic partner dedicated to expanding the success of every business we work with.

Kelsey Halverson

Vice President

I’m an ISU girl but a Minnesota native at heart. You’ll be able to tell by my collection of Minnesota coffee mugs. I survive on coffee and Dr. Pepper, and I absolutely love the creative outlet my job entails.

I feel fortunate to be working with a group of people who truly work together as a team to provide clients a large variety of valuable resources for their businesses.

Gabbi Sarcone

Executive Director of Strategy

I am passionate about using data-driven insights to connect our outstanding client solutions to the right opportunities at the right time. The Blue Frog team is stacked with specialists in their respective areas of expertise who teach me something new every day.
My fun fact is that I’m a classically trained operatic soprano. So when I’m not in the office, I enjoy teaching private voice lessons, judging high school musical theater performances and singing with ensembles around town.

Michelle Hilsabeck

Director of Client Services

As an Iowa-lifer, I grew up in Toledo and have lived in the greater DSM metro since living in Ames after graduating from ISU. My husband Jeff and I have a son, Cason, whom we love spending time with. I like sunrises, all the Christmas lights, the Iowa State Fair, and I'm a rare breed who enjoys Mondays.

I'm coming to Blue Frog with a deeply engrained focus on client relationships, and a passion for partner-based solutions, along with a frequent tendency to break into song. I'm excited to be part of a dynamic organization that is leading the way in next-level inbound marketing with a team of passionate individuals.

Nick Hinzmann

Director of Solutions Architecture

I am a die-hard fan of the Minnesota Twins, Wild, Vikings and Gophers. I also enjoy watching UNI Panther football and basketball, as well as spending time with my cat, Chuck.

I’m truly impressed with the way all of the employees at Blue Frog work in unison on large varieties of projects. I enjoy being a part of our culture and getting to see positive results as well.

Greg Hensel

Senior Consultant

I work out of our office in Huron, Ohio. My background is in print, advertising, and digital marketing. I like how our team’s expertise encompasses a wide range of marketing activities, including inbound marketing, graphic and web design, blogging, social media management, technical writing, email marketing, direct mail, printing, and fulfillment.

Jillian Streit

Website Strategist

When I’m not working, you can probably find me crafting, snuggling up with my cat, adding another plant to my collection, or enjoying some time outdoors. I am always up for an adventure and will happily share stories about my travels around the world. My favorite season is football season and I love cheering on the Cyclones!

I love the atmosphere at Blue Frog because it fosters a collaborative team environment centered around finding the best solutions for our clients. We don’t just do the work, but enjoy the work in the process.

Taylor Cain

Visual Designer

I enjoy the simple things in life like going out to eat with friends and family, wandering around the dog park with my wife and german shepherd/lab named Brady, and traveling as much as possible.

I am an Iowa native and love cheering on the Cyclones. Some activities I enjoy are playing slow pitch softball, eating pizza, and drinking craft beer.

Brennan Nowers

Lead Web Developer

Originally from New Mexico, I am a new resident of the beautiful state of Iowa and I am excited to explore all the scenic hiking and kayaking spots that it has to offer. In my spare time I play video games, read sci-fi novels, cross-stitch, and make memes.

Blue Frog is filled with an amazing group of talented and driven individuals and I am privileged being a part of this team and supporting our clients in any way I can.

Therese Kuhlman

Web Developer

I am a graduate of the University of Northern Iowa and have spent the majority of my life residing in the state. In my spare time I enjoy traveling, lifting, swimming and trying all kinds of new food. While not at Blue Frog, I can usually be found napping with my three cats or running around chasing after my husky puppy.

Blue Frog promotes an incredibly collaborative and creative work environment. I am fortunate to work alongside a team of passionate individuals who all share the same drive to deliver quality service and creative solutions.

Alex Halsted

Strategist

I have always been sports-centric and enjoyed writing growing up, which is why the first part of my career was in sports writing. I am an Iowa native, which has led to an odd mix of being a fan of the Chicago Bears and Minnesota Twins. Other than spending too much time obsessing over those teams I enjoy visiting craft breweries to try new beers (or just sticking with my go-to, Farmer John’s) and playing with my cat, Kirby, when he isn’t getting into mischief.

What I enjoy most about Blue Frog is the collaboration amongst the team that sees a project go from ideas to completion. Being able to work with clients on creative solutions and engaging content makes each day an exciting challenge.

Aashray Mehta

Web Developer

Originally from India, I came to Iowa when I started school at Iowa State University in 2016. While I have my Bachelor's in Software Engineering, I express my creativity with photography, specifically fashion photography and landscapes. I am a self-proclaimed coffee snob and when I'm not working, I'm usually at home watching YouTube videos, playing with my cat, Elio, or hanging with friends at a brewery.

Blue Frog is a collaborative and inclusive space and I am privileged to be part of a team of passionate and driven individuals.

AJ Liddell

Strategist

I am a lifelong Iowan who has spent my time all across the state. I received degrees in Finance and Marketing from Buena Vista University where I also played baseball. Sports are a large part of my life to this day, as is anything outdoors. In my free time you can always find me on a golf course, relaxing with friends, or hiking with my dog.

Blue Frog is a great place to work because there is a clearly aligned, team mindset to achieve the same goal, the success of our clients. Each day I am presented with an opportunity to challenge myself and learn something new to innovate and drive customer success.

Ross Wesselmann

Strategist

I was born and raised in the Hawkeye State, but when it comes to sports teams, I bleed Kansas City. You will always see me take the time to stop and pet any dog that crosses my path. This kind of love extends to all animals, but especially my labradoodle Todd. When I’m not keeping that goober out of trouble, you can find me out around Des Moines with my close group of friends.

I’m extremely happy to go to work every day at a company like Blue Frog. The entire team here is focused on making sure our clients have a great experience and see results from the creative work we provide.

Katelyn Seese

Content Strategist

I am an animal-lover and tree-hugger who spends a lot of time cooking, biking, and binge-watching Bon Appetit videos. I studied marketing at Iowa State University and have always been drawn to digital marketing and content creation. Blue Frog has been the perfect place for my creative and analytical skills to come together to develop strategic and relevant content for the digital world. 

It's gratifying to work for a company that encourages so much creativity and collaboration. I love to be a part of a team that achieves meaningful and results-driven goals for our clients each day. 

Logan Fiedler

Strategist

I am a lifelong Iowan who graduated from Iowa State University with a degree in Marketing. In my free time, I love socializing with family and friends, going on dates with my wife, golfing, snowboarding, or playing with my dog Norman. My favorite fun facts to tell people are that I got a hole in one after my last ever day of high school, the Chicago Bulls posted a picture of me on their Instagram, and I have driven across the US and back with my friends from college.

My favorite part about working at Blue Frog is the office dynamic. Everyone who works here is extremely talented and I am proud to play a part in such an exciting company.

Jane Azinger

Graphic Designer

My favorite things include feminist icons, when dogs & cats are friends, squeaky clean all white sneakers, OCD level organization, and ranch. In my free time I watch documentaries on my favorite musical artists (mostly Bob Dylan) or true crime. I pride myself on my movie line knowledge and love to puzzle like Winston from New Girl.

I love Blue Frog because everyone here truly wants to work together to make the best experience possible for our employees and clients.

Lizzy Lyon

Lead Onboarding Strategist

I am fluent in two languages- Italian food and documentaries. I am passionate about traveling, finding a good deal, and supporting my alma mater, the Iowa State Cyclones. Go State! Although I was never able to memorize math equations or the periodic table, I have a strong ability to memorize movie lines, and can essentially quote any movie you throw my way!

It is exciting to come to a dynamic work environment everyday where we challenge each other and still have fun. I am happy to be working for a company who values its customers and settles for nothing but high caliber work.

Carsyn Leclere

Junior Strategist

I am a native Iowan who graduated from Iowa State University with a degree in Marketing and Spanish. In my free time I love to read, try new workout classes, watch reality tv, and spend time with my cats.

What I enjoy most about Blue Frog is the innovative and growth-focused environment we have here. I learn something new every single day and feel grateful to be part of such a hard-working team.

Tyler Kruzan

Strategist

I am a native Iowan who is a lover of all things sports and music. I have a bachelor's degree in Management Information Systems from Iowa State University. When I'm not at work you can find me playing tennis, traveling, or watching HBO's Game of Thrones. 

The Blue Frog culture fosters an atmosphere of creativity and pairs it with data-driven insights that deliver results - what's not to love?

Hannah Swift

Junior Strategist

I am a self proclaimed "mom" to two doodles, Patrick and Pearl, who are my world. When I am not at work, you can find me on a patio with friends drinking a margarita, taking long walks around the East Village at sunset, binge reading a book in a day, and listening to 70s soft rock.

I look forward to coming into work at Blue Frog every morning because there is a limitless amount of knowledge and growth available to me. I love working with a collaborative team that has the same goal in mind: finding the best solutions for our clients.

Joe Porto

Project Coordinator

I was born and raised in Des Moines and did not travel far for my Marketing degree at the University of Iowa. Outside of work you can find me hiking, camping, reading, watching movies, and playing my drum set.

I enjoy the collaborative nature of Blue Frog and the high standards we hold ourselves to.

Anna Curtis

Content Specialist

When I'm not at work, I'm probably working on one of many started crochet projects, trying out a new recipe, or playing with my attention-seeking tuxedo cat. I started as a journalist but changed paths during college and majored in public relations at Iowa State University.

As a journalist, I loved telling stories. At Blue Frog, I can help clients tell their business's unique story across multiple digital platforms to their customers and employees. It's rewarding to work on a project with a creative and collaborative team that pinpoints exactly what makes each client unique.

Heather Willrich

Office Manager

I am a Simpson College grad, with a background in Education. I live in a small town with my husband Daniel, and my three boys, Levi, Ben, and Seth. We will soon be adding a Boston Terrier puppy, named Frank, to the mix. In my down time, you will find me reading a good book, attending ISU Football games, or camping with my family.

When I decided to leave education and venture into the business world, my first choice was to work at Blue Frog, and I couldn't be happier with my decision. I enjoy working at Blue Frog due to my amazing coworkers. My favorite thing about being the office manager is putting my organizational skills to work. I love making lists, and organizing data and files.

Laura Stroup

Strategist

I live in Denver and am a true Coloradan! I enjoy skiing as much as possible, and hiking with my two pups, Lexi and Holly. I also enjoy traveling, wine tasting, and am a huge Denver Broncos fan.

I love the collaborative culture at Blue Frog. Everyone is a team player and works together to provide the best customer service possible.

Diane Campbell

Editor

I must love school because I’ve spent 23 years as a student and five as a teacher. This job is ideal for me because I get to research, write, and correct other people’s work while learning new things every day. 

I appreciate our team-oriented culture and the ability to work remotely, which saves me substantial time, money, and energy and gives me more time with family.