Inbound Marketing Blog
Blue Frog Team

Every Wednesday, starting June 3, 2020, we will publish a new blog post on all topics related to local search engine optimization–local SEO for short! Local SEO is the process of optimizing the pages ...

This post was originally published on February 8, 2018. It has since been updated. Have you heard of the term “pillar page?” If you work in the content marketing world, you most likely have. If you ...

If you currently have or are looking to build a website, it is likely you have heard the following terms: domain, hosting, and CMS. It can be confusing with all the different components, but they ...

This post was originally published on March 23, 2017. It has since been updated.  It all starts with a search. When you type a question or phrase into a search engine like Google the search engine’s ...

“Knowing your customer better than they do is key”, according to Neil Patel, one of Forbes “Top 10 Marketers”. The first step in getting there is the discovery call. Before starting any marketing ...

User behavior and search engine algorithms are rapidly evolving, making it difficult for business owners and marketers to make confident decisions when it comes to their website’s interface and ...

At the surface, blogging may seem to be an obsolete marketing practice. But when taken as a piece of a larger inbound marketing strategy, blogging is as vital and beneficial to your business as ever.

It’s the end of a long rebranding process, and your designer has presented three logo designs to you. They’re all great, but it’s hard to decide which one is right for your business. Your boss wants ...

The key to great marketing is understanding what it is you’re trying to accomplish and then determining, over time, whether you accomplished that goal. To get started, refer to your company’s goals. ...

You’ve written a blog article, included hyperlinks guiding readers to more information, added relevant images, and perfected your title. So, what’s missing? Even the best written article isn’t very ...

Have you recently built a new website, or are you in the process of redesigning one that was built long ago? Perhaps your website is loading slowly or no longer allows certain functions to run ...

Have you ever been on a bad date where the other person wouldn’t stop talking about themselves? Or maybe they just didn’t get to know you before they made a snap judgement. Chances are, the ...