Inbound Marketing Blog

Design Principles and Visual Patterns to Improve Web Page Design

website design Elle Scott 1:31 PM on December 19, 2018 4 min. read

Designing a website page that incorporates just the right balance of content, images, graphic elements, and calls-to-action (CTAs) can be a difficult task. Website pages vary in purpose, which can ...

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Use a Sitemap to Successfully Plan and Implement a Website Redesign

website design Elle Scott 2:35 PM on October 17, 2018 4 min. read

Did you recently decide to redesign your website? If so, it’s likely you’re struggling with where to begin. There are many moving parts to a website overhaul, and getting organized with a sitemap can ...

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The Pros and Cons of Mobile-First Design

website design Natalee Ostrander 2:37 PM on October 9, 2018 5 min. read

Typically, web designers and their clients think about websites as desktop sites first and mobile sites second. We tend to design for desktops first because it’s familiar to us, but what happens if ...

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SEO Rules for Website Designers

website design Elle Scott 4:30 PM on August 23, 2018 3 min. read

  Designing your new website is an exciting step towards improving your online digital presence. In the past, designers might have jumped into a website project focused solely on aesthetics. Today, ...

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The Ultimate Breakdown of File Types

website design Natalee Ostrander 3:45 PM on July 20, 2018 4 min. read

Understanding the distinctions among different file types will help you correctly save, send, and manage every digital project you work on. Unless you’re a designer, you’ve probably never worked with ...

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How to Choose and Use Your Website Color Scheme

website design Elle Scott 10:34 AM on July 3, 2018 3 min. read

Marketing research shows that 93 percent of shoppers base purchase decisions on visual appearance, and 85 percent of shoppers consider color as the primary reason for buying a specific product. This ...

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An Introduction to Grids in Web Design

website design Elle Scott 12:32 PM on April 29, 2018 3 min. read

Using a grid system is a tried and true methodology for designers, and it becomes increasingly important as the world of website design requires a responsive layout and an enhanced user experience. ...

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How Do Web Design & Web Development Work Together?

website design Elle Scott 5:08 PM on March 5, 2018 3 min. read

Creating a new website requires several skillsets, two of which are website design and website development. The two terms might seem interchangeable because they’re both essential to the process of ...

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What Website Metrics Should I Be Tracking? 

Web Design Kelsey Meyer 4:16 PM on February 26, 2018 6 min. read

You’ve invested money into your website over the years because you knew that, as a business owner, you need to be represented online. But did you know that you should also be investing some of your ...

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6 Detrimental DIY Website Design Mistakes

website design Elle Scott 2:54 PM on February 23, 2018 3 min. read

A variety of tools and resources are available to assist with building a website, making it seem ideal to save the money and do everything with out a professional. While DIY websites seem more cost ...

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