Post-production—commonly known as editing—is the third and final part of the video production process. Following the pre-production and production phases, post-production involves the assembly of all ...
How Can Motion Graphics Boost Your Marketing Efforts?
Motion graphics; two broad words combined to create a broad phrase. What exactly are motion graphics? No official definition currently exists, but Wikipedia sums it up pretty well: Pieces of digital ...
2018 Motion Graphic Trends
In the last couple years, the popularity, accessibility, and overall awesomeness of motion graphics have shot through the roof. With the technology more readily available to the average Joe, motion ...
Blue Frog Marketing Teams Up With Superhero Window Washers
Blue Frog Marketing teamed up with our client, Larry’s Window Service, for their third annual event with Blank Children’s Hospital in Des Moines. The event is more than just your typical window wash. ...
Best Practices for Creating Animated GIFs
The almighty GIF—we’ve all seen them. Short for graphics interchange format, the GIF is an image format that first emerged on the tech scene in June of 1987. GIFs work by compressing several frames ...
How To Dress For The Camera
A big component of a video shoot is wardrobe selection for the talent. Not only does it need to be flattering on camera, but it also has to fit the theme of the shoot. Luckily, today’s technology is ...
3 Steps to Upping Your Video Marketing Game
Are you feeling like you’re not on your A-game and you just can’t seem to win over your viewers with your video marketing? Don’t let a few strike outs discourage you. The game of video marketing ...
Video Marketing 101: Creating The Playbook
Your company has jumped on board and decided to implement a video marketing strategy this year. There are many different types of videos you can create to promote your business, and there are many ...
How Video Marketing Applies to The Buyers Journey
If you’ve been keeping up with digital marketing trends this year, you already know that video marketing is a hot topic. You see video everywhere—on websites, social media, sporting events, ...
The Importance of Video Ads on Facebook in 2018
If your business is advertising on Facebook but you haven't started incorporating video ads into your campaigns, now is the perfect time to start! The visual appeal of video plus Facebook’s extensive ...
Why Should I Incorporate Video into My Inbound Marketing Strategy?
Video has become an integral part of inbound marketing strategy. Why? Because video stands out, and if a picture is worth a thousand words, then a video is worth a million. Attention spans are ...
4 Tips for Marketing to the Next Generation of Consumers: Gen Z
There’s a lot of talk in the marketing world about engaging Millennials. However, there’s a new generation in town that needs some marketing TLC: Generation Z. Generation Z is the next wave of ...