Mobile usage has changed how users and search engines interact with websites. As mobile searching becomes more and more common, search engines have adapted to meet the growing demand for mobile ...
301 Redirects – SEO Benefits & Best Practices
You’ve heard it time and time again, “Google loves fresh content!” So, if you want your site to be new and trendy in Google’s eyes, you should be continuously updating and altering your website ...
How to Use Local Structured Data Markup (Schema)
Search engine robots have become increasingly more sophisticated in their ability to understand the content on a website, but without clear indication and language, those robots may only be able to ...
Optimizing Your Navigation Menu
Have you ever visited a site and just could not find what you were looking for?! It’s a frustrating experience too many visitors have when trying to find information, products, services, or even ...
Optimize Website URLs: A Simple Guide
A website URL is one of the most visible elements of your site. From search results to social media, the URL plays a big role in establishing authority and trust. Here are some simple ways to ...
5 Ways to Ready Your Marketing Strategy for the Rise of Gen Z
It feels like as marketers were just getting the hang of how to market to Millennials, and now there’s a new generational force that simply can’t be ignored; Generation Z. While they may not ...
