Old World Masonry

branding

About Old World Masonry

Old World Masonry helps homeowners create unique spaces by installing various types of masonry—brick, stone, tile, block, concrete, and tuck-pointing—and restoring older pieces.
From indoor walls and kitchen backsplashes to outdoor pathways and patios, Old World Masonry does beautiful, detailed work for customers around the Des Moines area. Old World Masonry needed to develop a brand, an identity for their business. They wanted a symbol that could be utilized on marketing pieces while attracting the right audience and encouraging them to take advantage of their services.
Old-world-masonry

Branding

We developed a logo for Old World Masonry that merged the past and present. We wanted the brand to be contemporary, yet, simultaneously, project a traditional, craftsman-like feel. The classic serif font we chose is sturdy and bold, and the trowel and brick elements bring in modern, creative qualities.

Get in Touch With Us