There are 400 million users on Facebook. If it were a country, it would be the largest in the world! Those users could be your company’s next customers or promoters, and those businesses could be your competitors. That kind of exposure doesn’t come easy.
47% of all Internet users are on Facebook.
Twitter isn’t just technology, it’s a conversation. This is the easiest platform to use to communicate your brand. It’s as easy as a link, picture, and in 140 characters explaining your thoughts, ideas, or product. This is the platforms that helps build relationships.
76% of active Twitter users are on a mobile device.
Google+ not only is another form of social networking, it also neatly integrates with the entire Google suite and it carries significant weight in terms of SEO and organic. Making it easy to share and manage content across all Google services. Plus it’s Google!
100% of businesses on Google+ get a boost in their website rank on Google.
LinkedIn, often perceived as merely a recruiting site, is quickly becoming one of most cost-effective and potent sources available for business development. It surpassed Facebook as the #1 most important social platform form for B2B marketers.
80% of B2B leads in 2015 were through LinkedIn.
Businesses need to be where people are paying attention—Snapchat. It’s fast and memorable. Snapchat is the most personal form of social networking.
Snapchat users are growing by 56% per year.
Instagram is exploding. It’s now the fastest growing social network in the world. Think of Instagram as a platform for your audience to continually see your name, while simultaneously showing them you’re a brand that can connect on a human level.
Instagram grew 50% and has surpassed Twitter.
In this day in age, people enjoy more learning and searching for information through videos online over reading. With over 4 billion video views each day, and more than 60 hours of video uploaded every minute, YouTube has truly become a daily search destination for people.
90% of consumers say that seeing a video about a product helps them in making a purchase decision
The short-form blogging site (microblogging) allows businesses to post a diverse mix of images and text content. Tumblr offers a more in-depth experience than Twitter or Instagram without requiring the time commitment of a more traditional blog.
60% of businesses have a business or company blog.
Blue Frog’s social media marketing strategy reflects our philosophy that inbound marketing is essential to the ongoing success of today’s businesses and that creating remarkable content is a vital part of that approach. We assist our customers in creating engaging material that sparks interest in and gets people talking about their businesses.
Having a social media strategy is much more than simply posting regularly to various social media sites and hoping that people notice. Customers no longer want to be talked to; they want to engage in conversation. There are many “social media companies” in Des Moines, but few utilize a comprehensive approach and analytics that actually show results. Blue Frog can help you attract attention on social media platforms and actively engage with users, building relationships that set your business up to be a provider of choice for those in the know.
Start with setting goals. What vision do you hold for the future of your business? Blue Frog can help you understand what effective use of social media can do for your company and set goals that fit your business. Share your vision with us, and we will help you develop a comprehensive strategy to connect you with the potential customers who will help you make it a reality.
Don’t be a small fish in the big pond. If Facebook were a country, it would be the largest in the world. Millions of people and businesses are using Facebook daily. Those people could be your company’s next customers or promoters, and many of those other businesses are likely your competitors. Growing your social media presence is important to the future of your business. Blue Frog can help you make a bigger splash in the vast social media pond.
Social media is not only Facebook. It is important to us to build your brand across the Internet and to be visible to all users. This means sending out your content through multiple channels. Facebook, Twitter, LinkedIn, Google+, Instagram, Snapchat, Tumblr, and Pinterest are already important to many businesses. If there is a new social media channel tomorrow that can benefit your company, we want to get you on it.
Time is money. Do you or your employees take time out of the week to find content to post across all of your social media accounts? Serious social media marketing efforts take a lot of time – time taken away from other business operations. At Blue Frog, we have social media coordinators who take social media content creation off of your to-do list. We live and breathe social media, so we can do it right and leave you free to run your business.
Your social media profiles represent your brand. Logos that don’t fit profile picture dimensions and cover photos that don’t represent who you are and what you do are branding issues. Many of your potential customers will get their first impression of your company through social media. Blue Frog’s graphic designers will work with you to understand your company’s personality and represent your brand appropriately and professionally across all of your social media accounts.
“Social media isn’t how my customers will find me.” Are you sure about that? A strategy that combines consistent and relevant posting, professionally designed pages, and engagement with followers is a highly effective way of gaining customers. With proper social media execution, you can build conversations, relationships, and community with your target audience. As followers become customers and promote your brand by engaging with you online, your business develops a reputation as an industry leader, and the voice of your brand grows stronger, reaching a wider audience.
Return on investment is important to every business owner. With Blue Frog’s analytic reporting, you will see the results of our social media marketing efforts in detailed reports. We work with you on reaching your goals and making sure your investment in social media marketing is worth it.
30% of total U.S. Internet time is spent on social networking sites.
72% of all internet users are now active on social media.
63% of online users say they stay updated on brands through social networks.
66% of marketers claim that social media indirectly impacts their business performance.
70% of total U.S. online adults use some form of social media networking.
46% of online users count on social media when making a purchase decision.
85% of B2B buyers believe companies should present information via social networks.
57% of consumers say they’re influenced to think more highly of business after seeing positive comments or praise online.