Inbound Marketing Blog

Finding the Right Voice for Your Social Media Content

Social Media Blue Frog Team Jul 15, 2016 3 min. read

Effective social media content doesn’t just convey information about your business, product, or service. Ideally, it helps you engage with your audience (and your target customers) so that they feel ...

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Selling a Story: 3 Companies That Thrive on Creative Content Marketing

Social Media Blue Frog Team Jul 1, 2016 3 min. read

Consumers buy things from people (and brands) they feel they know, like, and trust, and a lot of their decision making is based on emotion. So, how do you make potential customers feel they know, ...

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“Passport” Programs Reward Customers, Boost Business

Sales and Marketing Blue Frog Team Jun 16, 2016 3 min. read

From coffee shop punch cards to hotel rewards, loyalty programs are incredibly popular. Some of the most effective of these programs are those that set up customer activities that are essentially ...

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Crowdsourcing Your Content Marketing

Social Media Blue Frog Team May 9, 2016 3 min. read

Effective marketing is all about connecting with your audience, right? You want your brand to resonate with your target market -- for your potential customers to feel like your product or service is ...

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Leave-Behinds Help Experiences Become Memories

Social Media Blue Frog Team Feb 10, 2016 3 min. read

A few weeks ago my friend Laura went on vacation to a large, vibrant Northwestern city. The highlight of her trip was a guided tour of four microbreweries over the course of one long, beer-filled ...

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3 Tips to Becoming a Remarkable Des Moines Small Business

Inbound Marketing Blue Frog Team Aug 27, 2014 3 min. read

“Nothing is so common as the desire to be remarkable.”― William Shakespeare As a business owner, you started your small business to provide an amazing product or service. At first this is fairly ...

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Twitter for Small Business

Social Media Blue Frog Team Apr 23, 2014 4 min. read

Twitter for Business Do you love Twitter as much as I do? Of course, you don’t. Ha! That is why you follow my blog. I have already had several people ask me about Twitter today. Don’t underestimate ...

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Content Creation for SEO: 6 Key Ingredients

Social Media Blue Frog Team Apr 16, 2014 3 min. read

  SEO marketing strategies and clear, well formatted content creation are both vital aspects to be aware of when writing for the web. In order to grab the reader's attention and keep it, bear in mind ...

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Why Aren’t All My Des Moines Facebook Fans Seeing My posts?

Social Media Blue Frog Team Mar 15, 2014 1 min. read

My Facebook fans aren’t seeing my posts! HELP!!! So, you have been told that social media free, right? Well, careful before you think it’s super easy to get in front of people. Not only do you need ...

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Help! I am posting on social media and nothing is happening!

Social Media Blue Frog Team Mar 12, 2014 3 min. read

Why are you posting and NOTHING is happening? You’re Not Telling them Why I know this sounds like fluff, but bare with me, it’s actually very important. I’m constantly running into fan pages who are ...

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Justifying the Cost of Inbound Marketing

Inbound Marketing John Campbell Mar 3, 2014 2 min. read

Do you view your website as a vital piece of your marketing strategy?  Have you made investing in your online presence a priority? If yes, great! If not, just keep reading. 

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Facebook Advertising for B2C companies

Social Media Diane Campbell Jan 30, 2014 3 min. read

The Rise of Social Media Marketing Social media marketing has become increasingly important for B2C businesses.  It allows them to engage with and gain the trust of consumers in a personal way that ...

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