Inbound Marketing Blog
Inbound marketing - Page 3

How Should I Manage My Company's Blogging Tasks?

Inbound Marketing Diane Campbell Sep 3, 2017 3 min. read

Blogging is an integral part of a successful inbound marketing strategy. It provides an effective platform for enticing new visitors to your website, demonstrating your thought leadership and ...

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How Should I Shape Content for the Buyer's Journey?

Inbound Marketing Blue Frog Team Aug 31, 2017 3 min. read

Inbound marketing has becoming an incredibly popular way to market to today’s consumer. These days, thanks to the internet, the consumer has all the power, and they’re able to do their own research ...

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Don’t Know What to Write About? How to Get Blog Topic Inspiration

Inbound Marketing Blue Frog Team Aug 28, 2017 2 min. read

Every once in a while, I find myself staring at a blank Word document. The pulsing cursor and untouched keyboard taunt me as I realize I’ve fallen victim to writer’s block again. I ask myself, "Why I ...

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Does Your Business Blog Need a Professional Touch?

Inbound Marketing Diane Campbell Aug 24, 2017 3 min. read

If you want to draw potential customers to your website with inbound marketing, your blog is an important part of building an effective strategy. Your blog is a place where you can continually add ...

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Understanding the Basics of Inbound Marketing with the Buyer’s Journey

Inbound Marketing Blue Frog Team Aug 18, 2017 3 min. read

We all know that today’s consumer is well informed. Technology makes it easier than ever for users to research and compare products or services online before purchasing. In fact, 88% of consumers ...

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Why Should I Incorporate Video into My Inbound Marketing Strategy?

Inbound Marketing Blue Frog Team Aug 15, 2017 2 min. read

Video has become an integral part of inbound marketing strategy. Why? Because video stands out, and if a picture is worth a thousand words, then a video is worth a million. Attention spans are ...

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5 Tips for Becoming a Better Writer

Inbound Marketing Diane Campbell Aug 14, 2017 5 min. read

Inbound marketing relies heavily on creating engaging online content that your audience will value. This content can take a variety of forms, including video, graphics, and audio; however, to reach ...

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How Can I Use My Blog to Increase Brand Awareness?

Inbound Marketing Diane Campbell Aug 11, 2017 3 min. read

If you want your website to be more than a virtual pamphlet about your business that’s easily lost in the practically endless pile of online content already out there, you need to provide enough ...

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Where to Find Free Inbound Marketing Training and Resources

Inbound Marketing Blue Frog Team Aug 9, 2017 3 min. read

If you're looking for some inbound marketing training and resources, then you've come to the right place! I'm going to share some of my favorite resources to help you learn inbound marketing best ...

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How Is AI Transforming SEO?

Inbound Marketing Diane Campbell Aug 7, 2017 3 min. read

Artificial intelligence (AI) has come to organic search, and it’s changing the way marketers approach search engine optimization (SEO). Google began rolling out its AI-based search called RankBrain ...

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How and Why to Repurpose Your Content

Inbound Marketing Blue Frog Team Aug 5, 2017 2 min. read

If you’re anything like me, you spend a lot of time creating content. Each blog post or ebook is carefully crafted, and you care about the end result for your readers. So why spend so much time ...

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SEO Basics: How Long Should My Blog Articles Be?

Inbound Marketing Blue Frog Team Aug 1, 2017 6 min. read

The answer to this question is probably more complex than you think (or want to believe). Over the past few years, many bloggers have pushed for 500–800-word (on average) blog articles, thinking that ...

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