Inbound Marketing Blog
Des moines marketing - Page 3

Graphic Design Plays a Part in Your Marketing Efforts

Inbound Marketing Blue Frog Team Oct 22, 2013 3 min. read

It is easily observed that graphic design plays a large role in one’s marketing efforts. Most of the time it is considered the centerpiece of a campaign’s performance, be it positive or negative. ...

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When to Rebrand your Business

Graphic Design Blue Frog Team Oct 15, 2013 3 min. read

A brand is much more then a simple logo and name these days. The extent to which the term "brand" is used has grown in recent times and has encompassed much more then it once did. A brand can be ...

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Print Basics: What you need to know

Print Management Blue Frog Team Oct 3, 2013 2 min. read

Have you ever looked at print terminology and had no idea what it all meant? Did it seem like a foreign language to you? If so, you are not alone. In my blog I will share with you the basics on ...

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Commercial Printing : Best Pre-Press Practices

Print Management Blue Frog Team Oct 1, 2013 3 min. read

Preparing files correctly for printing can save valuable time and money. Following a pre press regimen will prevent outside parties from having to edit your print files and even potentially make ...

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The Commoditization of Commercial Printing

Print Management John Campbell Sep 25, 2013 4 min. read

  Commoditization is defined as the process by which goods that have economic value and are distinguishable in terms of attributes (uniqueness or brand) end up becoming simple commodities in the eyes ...

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Print Basics : Understanding File Types and Color Models

Graphic Design Blue Frog Team Sep 19, 2013 5 min. read

We have all experienced the misuse of certain file types. A large print piece, or direct mailer with a distorted and pixelated image, or a Facebook profile picture that appears grainy. The amount of ...

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5 tips to incorporate Direct Mail with Inbound Marketing

Inbound Marketing Blue Frog Team Aug 29, 2013 3 min. read

The relevance of direct mail in modern marketing has been debated since Al Gore invented the internet. It was thought that with the increasing reach of the internet that email marketing would ...

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Pre-considerations For your Des Moines Based Business's Website

SEO Blue Frog Team Aug 27, 2013 4 min. read

Creating a functional website and everything that goes with it can be a daunting task for most individuals. There are many moving pieces that are regularly updating, and it is important for a ...

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Des Moines Commercial Printing vs. Vistaprint

Print Management John Campbell Aug 20, 2013 5 min. read

Commercial Printing is an industry that has unfortunately been comoditized over the years resulting in closures of numerous local businesses. We see it every day as people constantly try to get their ...

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Des Moines Graphic Designers, What to Expect.

Graphic Design Blue Frog Team Aug 13, 2013 3 min. read

Choosing a Graphic designer to work with can be difficult. They are responsible for translating your visual identity to the public, in a way that makes people comfortable with your products or ...

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How do I Choose a Commercial Printer?

Print Management Blue Frog Team Aug 8, 2013 3 min. read

The commercial printing industry has been through quite the roller coaster over the last decade. With the nearly universal use of the internet and significant advancements to in-office printers, many ...

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Understanding Graphic Design to Benefit Your Des Moines Brand

Print Management Blue Frog Team Jul 25, 2013 3 min. read

As Blue Frog’s newest employee and Full-Time designer I am excited to share my thoughts on the various aspects that make up successful design. I studied Graphic and Web Design at the University of ...

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