Inbound Marketing Blog

How to Start Practicing Inbound Marketing Techniques Today

Inbound Marketing Blue Frog Team Nov 20, 2017 3 min. read

What is inbound marketing? Inbound marketing is marketing with a magnet instead of a hammer. It’s the practice of pulling users to you with compelling content and a search engine optimization (SEO) ...

Read More

Composing the Perfect Title

SEO Blue Frog Team Oct 23, 2017 4 min. read

Many businesses work hard to produce great content, but titles are often created in a rush or quickly slapped onto an article before or after the piece is written. It's important to realize how ...

Read More

How to Develop a Content Calendar

Content Creation Blue Frog Team Oct 10, 2017 5 min. read

Content-driven marketing is becoming increasingly popular by the day, but it’s not enough for businesses to simply generate compelling content. You need to develop an overall content strategy and ...

Read More

How to Make Your Content Stand Out in the Crowd

Content Creation Blue Frog Team Sep 21, 2017 6 min. read

In today’s world of technology and easy access to more information than you could ever possibly need, standing out is harder than ever. Creating content that will get the read over other resources ...

Read More

Don’t Know What to Write About? How to Get Blog Topic Inspiration

Inbound Marketing Blue Frog Team Aug 28, 2017 2 min. read

Every once in a while, I find myself staring at a blank Word document. The pulsing cursor and untouched keyboard taunt me as I realize I’ve fallen victim to writer’s block again. I ask myself, "Why I ...

Read More

SEO Basics: The Truth About Keywords Today

SEO Blue Frog Team Aug 25, 2017 5 min. read

In my last article, SEO Basics: How Long Should My Blog Articles Be?, I discussed how longer articles are often showing up closer to the top in search results and getting more engagement. I also ...

Read More

Does Your Business Blog Need a Professional Touch?

Inbound Marketing Diane Campbell Aug 24, 2017 3 min. read

If you want to draw potential customers to your website with inbound marketing, your blog is an important part of building an effective strategy. Your blog is a place where you can continually add ...

Read More

5 Tips for Becoming a Better Writer

Inbound Marketing Diane Campbell Aug 14, 2017 5 min. read

Inbound marketing relies heavily on creating engaging online content that your audience will value. This content can take a variety of forms, including video, graphics, and audio; however, to reach ...

Read More

How Is AI Transforming SEO?

Inbound Marketing Diane Campbell Aug 7, 2017 3 min. read

Artificial intelligence (AI) has come to organic search, and it’s changing the way marketers approach search engine optimization (SEO). Google began rolling out its AI-based search called RankBrain ...

Read More

How and Why to Repurpose Your Content

Inbound Marketing Blue Frog Team Aug 5, 2017 2 min. read

If you’re anything like me, you spend a lot of time creating content. Each blog post or ebook is carefully crafted, and you care about the end result for your readers. So why spend so much time ...

Read More

SEO Basics: How Long Should My Blog Articles Be?

Inbound Marketing Blue Frog Team Aug 1, 2017 6 min. read

The answer to this question is probably more complex than you think (or want to believe). Over the past few years, many bloggers have pushed for 500–800-word (on average) blog articles, thinking that ...

Read More

How to Create Online Content That More People Read

Inbound Marketing Diane Campbell Jul 7, 2017 3 min. read

An effective inbound marketing plan relies on compelling content that attracts and engages your audience. How do you make your content compelling? First, you must understand who makes up your ...

Read More