Google’s algorithm is constantly updating. As digital marketers, it’s our job to keep up with these updates and understand how to implement that into our strategy for our clients. Below are the answers to a few important questions about getting more website traffic and more effectively converting visitors into leads.
Digital advertising has become one of the most popular ways to advertise today, but with that popularity comes a lot of competition! So, how can you set up advertising campaigns to beat your competition? Today we’re going to look into four advertising strategies to utilize on Facebook and Google ads so you can get in front of your competitors’ audience!
Over the past few years, Facebook ads have become an extremely powerful tool for digital marketers as the popularity of social media has grown. With more than 1 billion people using Facebook, advertising on the social network has become a great way to find new customers and build brand loyalty. This year, Facebook video ads are the latest tool to try out to grab users’ attention.