Inbound Marketing Blog

    Social Media, Des Moines Marketing

    Blue Frog Team

    Aug 25, 2014

    2 minute read

    Blue Frog Communications Specialist

    Are you passionate about writing? Do you love social media? Did you say, “yes” before even knowing the end of the question? Sound like you? Apply! 

    Here are the responsibilities, expectations and what we have to offer:

    Communications Specialist

    Content Creator Des Moines

    The Communication Specialist works closely with the rest of the client-services team to achieve results for our clients. The Communications Specialist executes client campaigns and daily social media work, with an understanding of the objectives and larger client dynamics.


    • Article writing
    • Blogging
    • Social Media
    • Content Marketing
    • Client Interface: Reporting to & answering questions from clients via phone and email
    • Fosters their awareness/familiarity/affinity for the client’s industry
    • Familiar with the tools and techniques of social media

    Must have ability to:
    Implement platform-specific best practices across various platforms and social communities including, but not limited to, Facebook, Twitter, Google+, YouTube, Pinterest, LinkedIn, and Instagram.

    Execute social media marketing strategies for our clients across a wide array of industries.
    Community moderation, including answering comments and questions, prompting further engagement, escalating issues to clients, following up on issues, and maintaining community standards.

    Execute custom content marketing strategies for clients, including content curation of relevant articles, images, videos, infographics and other highly compelling items. You must be able to create copy, including the creation of conversion-optimized titles and intros along with social SEO copy.

    Perform outreach activities, including developing and maintaining relationships with key bloggers and other influencers. Leverage those relationships and opportunities where appropriate.

    • 4-year college degree
    • User of social media
    • Proficient in Microsoft Office (Word, Excel, PowerPoint), online calendars and calendar management and Google Docs
    • Excellent communication skills, both verbal and written. Must be able to write with a given audience in mind, keeping communication clear and concise.
    • Superb proofreading and copyediting skills
    • Exceptional organization and time management skills
    • Ability to multitask while meeting strict deadlines
    • Ability to take direction and work independently to achieve established goals

    Preference given to candidates with knowledge/experience in one or more of the following areas:
    • Search Engine Optimization
    • Content Management
    • Web Analytics
    • Social Media
    • Website Development
    • Email Marketing
    • Viral Content Creation
    • Marketing Copywriting

    Blue Frog was established in 2009 providing primarily graphic design and commercial printing services. Since that time, we have evolved, developing additional core services, including website design, SEO, content creation, social media marketing, and inbound marketing. Due to our acute focus on these core competencies, we provide our customers with an exceptional level of quality. Whether you need assistance developing an online strategy, production of basic marketing materials or even a comprehensive strategic marketing plan, we can help.

    Blue Frog provides efficient, responsive, and personalized service that sets us apart from our competition. No other marketing company provides our unique suite of services chosen for their high utilization by large and small companies alike.

    We offer a very competitive base salary up to $30k and business casual work environment in our downtown office. You will have the ability to work from home on some days. Benefits include medical, dental, life, vision, 401(k) savings plan, paid holidays and no vacation policy.

    How to Apply:
    Visit our website at to apply. Please include a resume, brief cover letter and a 600-word blog on why you love to write.

    Image of frog from Blue Frog's logo

    Written by Blue Frog Team

    The Blue Frog team consists of some of the most experienced, certified inbound marketers in the business, including web developers, strategists, digital ad specialists, content experts, videographers, and graphic designers.