Inbound Marketing Blog

The Science Behind Improving Your CTR

Google Ads Amy Nelson Nov 27, 2018 5 min. read

Digital advertising is a science, and there’s a formula behind improving your click-through rate (CTR) and creating ads that resonate with your audience. If you’re no longer satisfied with below ...

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Why You Should Boost Posts on Facebook

facebook Amy Nelson Oct 23, 2018 6 min. read

Over the past year, Facebook has experienced a decrease in organic reach (i.e., how many people you can reach for free on Facebook by posting to your Page) for two reasons: The competition for space ...

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