Inbound Marketing Blog
Amy Johnson - Page 2

Back in 2015, Google launched App campaigns to simplify the app promotion process for developers across multiple platforms. Instead of having to create separate app campaigns in Google Search and ...

I can’t tell you the number of times I have clicked on an intriguing ad but immediately left the landing page because it was either irrelevant and disconnected from the ad’s message, lacked a clear ...

Digital advertising is a science, and there’s a formula behind improving your click-through rate (CTR) and creating ads that resonate with your audience. If you’re no longer satisfied with below ...

Over the past year, Facebook has experienced a decrease in organic reach (i.e., how many people you can reach for free on Facebook by posting to your Page) for two reasons: The competition for space ...